Google, the most used search engine now is venturing to an online music market with new services that will help users search and buy music online. This is another new innovation of Google, which will surely invite new users to visit their new service. Mark Mulligan, an analyst at a research firm called Forrester, said the service may offer a compelling alternative to illegal file-sharing. Mark also added that apple has very little control over the sharing of music over software like BitTorrent, whereas, Google has managed to gain control over that.

Google plans on offering searchers the ability to be able to see what Google music has to offer in their search results. Google also adds that one of the top 10 search terms of all time are the words “music” and “lyrics”. Google’s vice president of search, Marissa Mayer claims that most of the Google users love music and are mainly looking for music to download.

It can’t be denied that music is one the most searched terms in any search engine. This is because people love music, and they will find ways to get its lyrics. That is why Google wants to enter in to the online music market, which will cater to millions of music lovers. Currently, Apple still covers a wide area of online music market with around 70% of worldwide sales. Some European firms like Spotify begin to attain popularity.

More than 2 million users in the UK and more than 6 million across Europe now are using the free music-streaming service, which was, launched last year, 2008. That is why Google wants to enter into this kind of service. This is because most people now are searching and downloading different genres of music, which will satisfy them. Google’s new collaboration hopes to compete with the success of these services. Google is now offering a variety of free downloads of licensed tracks in China. They said that they are trying to look for potential partners in some other countries to get some new and varied music. Well, this could be a great shift with, regards to the improvement of Google. There will surely be a lot of new users that will subscribe to these new services especially to those music lovers and trendsetters. Google is making a lot of dynamic and competitive ways to maintain their image as one of the most used search engine nowadays.